So, guess what! I have a new collection of planners and calendars at
Target stores nationwide. True story. And they're gorgeous.
I worked with Mead—the
company we all know for their awesome back-to-school supplies,
notebooks, office organization, etc. What a great company to work with.
It's business love.
If you’re getting organized for the new year, like I am, go get one
of my new planners. There are a number of different styles and sizes,
including prints and solids: pocket planners, purse-sized planners,
desk planners, wall calendars. Several of the designs have a full-month
view, followed by a week-by-week view—which is the bomb, as far as
planners go.
(There is one design which makes a fantastic daily journal. I'll take more photos and show you what I mean.)
It’s months of work to put together a new collection like this. And then, BOOM!,
one day the news explodes in a post. Like fireworks.
Come to think of it, I started on this line before I was pregnant with
our baby and the collection hit stores more than a year after he was
born. In effect, birthing a new planner collection takes just about as
long as it does to gestate a baby elephant.
So, next time you’re at Target, go have a look. And while you’re in the
planner section, straighten up the area for me, will you? And tell
someone else in the aisle—“See this gal here, Heather Bailey, I know
her.” Then, go suggest to your friends that they need spiffy new
planners too.
Thanks, friends. I’m getting fantastically caught-up on design work
which means there will be news erupting left and right around here.
To celebrate, let's do another giveaway. I have THREE undated
calendars for three lucky fans. Undated means they can be used for a
different year than 2013. It doesn't mean they're "Undateable." And you can use refills to keep these planners going after the current year is over. Leave a comment to enter the giveaway.
I also have TWO more planners to give away for you Instagrammers. Post about the Target collection or upload this image—AND include the hashtag #heatherbaileyplanner to enter. In fact, you can use any of these photos if you like. See my Instagram page for a glimpse at the planners our Instagram winners will get to choose from (user name: @heatherbailey).
I also have SEVEN of these adorable pocket planners below to hand out. These go to the first seven guests to place an order at www.HeatherBaileyStore.com and SIMPLY ASK for one in their Order Comments at checkout.
Giveaway winners will be determined sometime on Monday, January 28th. Good luck!

I love it all!
It is so beautiful!
Thanks for the giveaway!
Hooray! Every time I go to Target I look to see if they are on the shelves yet. I didn’t know they hadn’t hit the store yet. I’m excited and excited FOR you 🙂
Yes! I love planners and I’ve started the new year without one!! They are beautiful!
Congrats on the beautiful new collection! I’m a planner junkie!
gorgeous!
So fun to see your work like this!
Are we likely to see these in Target Australia? So so gorgeous!
Not in my Target yet. Nice and colorful.
Ooh, so fun, love to see this bright, happy spot in the Target aisles!
Those are really pretty. 🙂
Beautiful, as always! Congratulations on such success!
They are so beautiful!! Great job Heather.
Beautiful! I love the colors!
Totally adorable!!!!!!!!!!! 🙂
Love these! I am horrible at using planners but maybe these will inspire me to continue to use it. 🙂
Love your planners and love Target! Thanks for the giveaway.
Love these! Thanks for the chance to win. Over an hour to the closest Target, but can’t wait to check them out in person.
Love them all!
Love these! I’ll have to plan a trip to Target!
Love ’em as with all your work, Heather!
So gorgeous!
Your planners are so fun and cheerful. I would like one for my daughter who just moved from Boston to Gilbert with her husband and 2 1/2 children (#3 due in July). She needs a kick to get started on the rest of her life. Maybe a creative planner will get her moving. We enjoy following your blog together.
I bought one last year! I was so excited to see Heather Bailey at Target!
Love these, and heading to Target today!
Love them all!
How exciting! I can’t wait to check them out in real life; they look beautiful!
They all look amazing. Well done heather!
I thought I saw them a little while ago…love the houndstooth!!!
Love these! might need a Target trip today!!
They are beautiful … heading to Target this weekend!
The planners are gorgeous!!! I love the pink houndstooth print!
Pretty organized!
i love planners and these are sooo pretty! thanks for the chance to win
Beautiful way of staying organized! Thanks for the chance to win…
bea968{at}gmail.com
Just what I needed- one more excuse to go to Target! 😉
Thanks, Nicole. You’re right; you did. I just didn’t have the time to photograph the first batch of planners. I was in the thick of design work for my next fabric collection at the time. These are the new ones they restocked the shelves with recently. xo—Heather
Fantastic! Congratulations to you! I will look for them the next time I’m in Target.
I love everything you do. I’d love an undated journal. Thanks for the giveaway.
Beautiful! Looks like I’m going to Target today!
Stylish and useful, a great combo. Thanks for the giveaway!
Congrats. These are fabulous. I can’t wait to go to Target.
I was in target last week and straightened all your planners, don’t you worry! I stacked them by type so everyone could see them.
They looked really good and I liked the layout a lot!
I didn’t see your undated planners, though!
I love your planners, would be perfect for my longarm quilter plans and keeping track of clients quilting!
Thanks for hosting the giveaway 🙂
Wow, SO CUTE. I think I see a trip to Target happening today.
Super cute! And, ha! I had to go to Target today anyway 🙂
Would love to win! Love all the designs.
LOVE! Was at Target last night and had a passing thought that I should go see if Heather Bailey is here;) But had my 3 kids with me, thus the “passing” thought! I’m still so curious about your sweet baby boy’s name! Will you do a post about the dollface soon? Pretty please;)
So lovely! My BFF works on top secret stuff, and can’t take any electronic devices into work with her, so she has to use a planner to track all of her meetings, etc. I’ll have to point her in the direction of these – I’m sure she’ll appreciate the chance to pretty up her planner 🙂
I can’t believe just how famous you’re work has become! I mean I was excited when you got your first fabric line, then trash-ties revived and now this! You’re at TARGET! Blows my mind.
That is so exciting! So beautiful!
I would like it…from Hungary!!!!!!!!!!!!
so beautiful! wouldn’t mind adding one more calendar/planner to my mix. 🙂
I love them all! So classy!
What pretty planners! I still like to write down my plans and our family schedule and these are so pretty for all of it! Life’s been so busy for me that I haven’t kept up with you. I’m glad to see you’re still doing great things!
I did see one at Target! And you’re right, beautiful! I was instantly thinking “Hey! That’s Heather Bailey!” 🙂 so pretty! Thanks for the lovely giveaway too! Best!
And here I thought nothing could top your gorgeous fabric designs. These are simply charming & make me smile!!
these are pretty indeed! i cant wait to go to target, not one too nearby but by golly i will sure
make a trip to look at these beauties! good luck, and thanks for the chance!
Love, love, love your designs!
I love these! Will definitely pick these up the next time I’m at Target!
I bought a Month view one last week, I love it, was waiting for the low-down and now its here!
Whoo hooo for you!!! They are so pretty!
Love your designs and hope to win!
They are adorable! Will definitely be on the lookout at target!
An absolutely stunning collection of colors and designs.
Many congrats Heather. This is super cool. I’m heading to Target today so hopefully they will have a bunch stock for me to choose from.
Love them, they are beautiful! Can’t wait to see them at Target. 🙂
Super cute… congratulations! I hope I win, but if not I see another trip to Target in my future!
Sooooooo awesome to be you right now Heather! When I go to Target next, I will be sure to tidy up your section for you…giggles! I hope you have a fantastic Friday and thanks a bunch for the GREAT giveaway! =)
Beautiful planners. Congratulations Heather!
So pretty. I will have to go look for them the next time I’m in Target.
So cute, and what exciting news! heatherpmg at gmail dot com
love them! not that i need another excuse to go to Target but this will be at the top of the list to go check out next time!
love love! thank you!
Yes Please! I’m so excited for you, Target! That’s a big deal!
Too bad I’m still waiting for Target to open their store here! Cute, cute, cute!
Delightfully colorful!
Those are beautiful!! And I NEED a new planner so wouldn’t that work out nicely *wink!*
The floral is just gorgeous! I was just at Target last night and looked at their organizers. Yours weren’t out yet, I hope they arrive soon! So glad I didn’t settle with one they had on hand because yours are so so much prettier!
Amazingggggg inlovevthe chevron one it’s gorgeous!!! You rock!!!
Congratulations! How cool are these, fingers crossed I will be lucky enough to win one!
Would love to win one of your gorgeous planners! If I don’t win one, I will def visit Target for a purchase!
Congrats – they are beautiful!! I’ll check it out in Target. (Gosh, I love Target!)
Yay! Love your stuff. So beautiful.
Yay! Love it all.
They are gorgeous! You should be proud 🙂 I wish we had a Target here! I want to organize something 😉
Just Lovely!
These are so gorgeous! I just came back from target and they were all out. 🙁 Here’s hoping I win one. Thank you for the giveaway!
I would love to get organized while looking stylish!!!
Love all of them! So excited to see you in Target!
What a beautiful way to keep on track!
so stinking great! love, love, love! and at my fav store! but, oh, to win one would be divine!!!
did I say love???
Hey…I sort of DO know you…because we lived in the same neighborhood, I hung out with you at your house one time, ran into you at Target (ironic), and then we moved. But when I read your blog, see your fabric at the quilt store, or see your face on a new book or magazine, I am thrilled for you!
I saw these recently at Target – they are adorable.
Hi Heather!!
Congrats on your new collection!! I love anything done on Sway!!!
Thanks,
Jodie
boo 🙁 no Target in the UK but is sure is a pretty picture to view on your blog. I think i have to agree with alot of your commenters I love the pink houndstooth cover very cool.
I saw these at the store the other day and vouldnt help but fall in love. I definitely would love to enter the giveaway! Congrats on the line at Target ,you have a great reason to be proud!
They are really beautiful!
Thanks,
Clara
Oh, I just love these! My daughter needed a planner for school this year, so I picked one of yours up at Target. They are just so useful and beautiful!
Oh Heather, you have made this with me in mind! How thoughtful of you!
Congratulations Heather! They are beautiful!
Pretty planners! Thanks for a chance to win one of
your new designs.
LOVE! Congrats!
Cute! Who wants to go completely electronic when you can use great planners like these!
Congrats! I’d love to enter!
They look fabulous! I LOVE them!!!
We don’t have target in New Zealand, sadly, but I would really love one of these gorgeous planners.
I love the day planners! Such beautiful colors!
beautiful planners –
I am so happy these are finally available!
Ohhhhhhh, how pretty! Looks like I’m going to have to plan a trip to Target ! ! ! 🙂
Congrats on getting in Target!!! So beautiful! Thank you for having a giveaway! I need to get one of these for so many things!
Gorgeous,I love them, I so hope they come to our Target in Australia.
Bummer! We don’t have a Target store. Wish we did! I always need planners- one for home & one for the store & my quilting queue at least! Lots of people talk a bout how much they enjoy Target. Pray for us to get one!
I am a calendar/planner junkie. I noticed your line in my very own target a few weeks ago. They are so beautiful. Congratulations!
Your products look fantastic! Thanks for the generous give away Heather! 🙂
These are really cool planner, calendars, etc. I do love these kind of things. I’m a retired teacher and can never get it out of my system. Love to keep up with dates and notes on paper no matter how may electronics I might have. Thanks for the give away.
Ruby
neeeeeed a planner in my life!
I feel so lame that I only read your blog in my favorites list, not via Instagram. I don’t have time to get sucked into Instagram…I just know it.
meanwhile, attagirl on these new products. You know, when I see something like this out in the world, I DO feel like telling people I know you. I’m glad you approve and don’t think it’s creepy. I would call me a stranger/friend. 🙂
Thanks for the giveaway! These are wonderful.
I’m crazy about paper — I hope I win!
Lovely–how fun!
Lovely! Wonderful! You must be so excited, these are just gorgeous! The closest Target is almost an hour away, wonder if I can convince hubby we need a day trip, hee hee.
Congrats! I’ve seen a few of your planners at Target, but unfortunately (not really – Ha!) the selection is VERY picked over. Apparently others found them before me. 🙂 I’d say they’re a success!
Oooh, I’d be giddy to get one! Thank you!
Love the planners. Enter me in the giveaway. Just found your blog after a search for quilt binding. Love the way you join the bindings at the end. Will be doing this on my next quilt.
Love the color combos you created.
Congrats on gestating the collection! They’re so cute, I can imagine it takes quite a while to get them exactly how you want them.
So pretty! Maybe one of these would help me be more organized!
Love those planners!
OMG! Congratulations, Heather! These planners really ARE gorgeous! Thanks for the giveaway. 🙂
Ooooohhhh! I can’t wait to find them at my Target!!!
They are beautiful!
These are so pretty. Would love to win one!
I will look for them when I go to Target. fmoore11589@comcast.net
Yay! I need a 2013 planner and I didn’t see any at Target the last time I looked, so I’ll check again.
love it, love it love it!!! 🙂
Many many congrats! Given I adore your work and always always purchase a yearly planner from Target this is a match made in heaven! Thank you sincerely for the chance to win!
Lovely….thank you for the give-away!!
So pretty!
Hi Heather!! 🙂 Just found your blog from Instagram!! I’d love to win!
I love them, they are so cute!! The colours are just fresh and fun
Yea! I would like an undated journal and will look at Target to see all the styles.
Thank you.
LOVE them all!!
Went to Target last week and they only had one of your planners left and it was a small size – i write too big! 🙁
That’s so funny…I am always tempted to tell people I know you when I’m looking at your stuff in stores. Love it!!!
These are beautiful!!! You make keeping organized fun and pretty 🙂
Wow! beautiful!
These are absolutely gorgeous, would love to strut around with it.
wow – these are great. I am going to check these out at target!
Oh snap!!! I just realized I have one of your planners!!! *looks sheepish* Yes, I’m not the sharpest crayon in the box, I admit that.
I intend on getting one of these when my current planner runs out! Or I could just go ahead and get a new one!….lol
I have one and let me tell you TRULY AMAZING!! YOU WON’T REGRET BUYING ONE!!!
Love the design, the colors and it has plenty of space to write on each day. It is not bulky at all so its perfect to carry around in my bag, i hate bulky big planners that take up space and add unnecessary weight so this one was perfect!!
Hi There!
I love your designs, and I bought one of your planners, however when I started putting some dates in the later months in the year, I found the following:
Everything is fine until May 2013. On the left page, it has Wednesday starting on the 1st but then on the right page, the 2,3,4 are non existent. Then on the left page May 5 is on Sunday. There goes 5,6,7,8… but on the right page it says…. 6,7,8. Then, once I turn past the month overview, the next page is June 2013’s weekly section. Monday June 3. Then, June’s monthly calendar appears to be June on the left side, but July’s calendar on the right side. After June’s month, there are no weeklies for June (because they are in May’s section) instead, there’s July. July 2013 has half of September and half of October I believe (theres Halloween!)
So… Basically, after April, my entire calendar put together incorrectly.
Who should I contact to get a new one?
Erica, Did you email us at HBLLC a while back and get the help you were looking for? I don’t get emails alerting me to comments on older posts, so I’m only seeing your comment right now. We are happy to help you in any way. I think your planner just had a fluke flaw in it. Mead, the company I licensed with to produce these is great. Together, we’ll make sure you’re squared away if you haven’t been taken care of already. xo—Heather
I got one for the past school year but I haven’t found any refill paper for it… sad day!!!
I bought one of these planners last year at Target I love it!!!!!!! I want one for 2014 but there are none at Target and I can not find them on Targets website either. Where can I get one???
I love your planners but can’t find refill pages for 2014 anywhere. Help. Target doesn’t carry them.
Natalie
I’m looking for a refill for my planner beautiful brown and pink. Are the refills available at Target as well? I looked in my local store and of course, since it’s the beginning of the school year, planners were basically out of stock.